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Don't Get Mad -- Get Equal
Donna lacks the nerve to hang up on obnoxious telemarketers.
Mitch has
trouble expressing warm, caring feelings. Shy Pam languishes at the bottom
of the "pecking order" at work while pushy Dale bullies others
to get his
way.
Is learning to manipulate others the answer to personal
powerlessness?
There's a better way, according to Drs. Robert E. Alberti and Michael
L.
Emmons, distinguished experts in the field of assertiveness training.
"Everyone needs 'survival tactics' -- ways to avoid the one-down
feeling
that often comes when you fail to express what you really want,"
they
acknowledge. "We can't overestimate the importance of the difference
between appropriate assertion and the destructive aggression with which
it is often confused."
Alberti and Emmons advocate respectful self-expression as
a tool for
promoting equality in human relationships. They wrote YOUR PERFECT
RIGHT: ASSERTIVENESS AND EQUALITY IN YOUR LIFE AND
RELATIONSHIPS as a guide to "standing up for yourself" without
stomping
on the rights of others.
The newly released eighth edition of YOUR PERFECT RIGHT
reinforces
its status as the "bible" of assertiveness training. Since its
first edition
in 1970, it has sold one-and-a-quarter million copies, ranking 5th among
all self-help books in a national survey of psychologists reported in
American Journal of Psychotherapy, Psychology Today, and The New York
Times.
It ranked 12th among the "best self-help books" in a national
survey
reported in The Authoritative Guide to Self-Help Books (1994).
"Assertiveness is, first and foremost, a matter of personal choice,"
Drs. Alberti and Emmons stress. "If you know how to act assertively,
you are free to choose whether or not you will."
YOUR PERFECT RIGHT offers a proven step-by-step method for
achieving successful self-determination in everyday life. Its practical
techniques include:
o Observing your own behavior and attitudes
o Setting realistic goals
o Developing positive self-statements for "stress inoculation"
o Managing anger constructively
Updated and revised for the new millennium, YOUR PERFECT
RIGHT
builds a timely bridge from honest, open personal interaction to the
"bigger picture" of improved global relations. Its empowering
principles demonstrate how assertiveness boosts self-worth, enriches
intimacy, hones decision-making and conflict-resolving skills,
changes cognitive responses to difficult people and situations, and
stimulates social responsibility.
Ultimately, Drs. Alberti and Emmons point out, those acts
which are
in the best interest of our fellow humans are in our own best interests
as well. "Effective assertive communication can build positive, equal
relationships between people -- the most valuable assets any human
being can have."
Robert E. Alberti, Ph.D., is a psychologist, consultant,
and book publisher.
A Fellow in the American Psychological Association, he is also a Clinical
Member of the American Association for Marriage and Family Therapy.
Michael L. Emmons, Ph.D., is a psychologist in private practice,
consultant
to educational, government and business organizations, and a trainer of
marriage and family counseling interns at California Polytechnic State
University.
YOUR PERFECT RIGHT (Eighth Edition) is available from Internet
booksellers and local bookstores or directly from Impact Publishers, Inc.
at 1-800-246-7228.
YOUR PERFECT RIGHT
Assertiveness and Equality in Your Life and Relationships (Eighth Edition)
by Robert E. Alberti, Ph.D., and Michael L. Emmons, Ph.D.
256 pages -- Trade paperback -- May 2001
Softcover -- ISBN: 1-886230-28-5 -- $15.95
Hardcover -- ISBN: 1-886230-36-6 -- $21.95
Buy Now! Your Perfect Right (Softcover) Your Perfect Right (Hardcover)
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